Chicano refers to Americans of Mexican descent, especially those who take pride in their Mexican heritage while also being part of American culture. The term became popular in the 1960s when Mexican Americans, particularly in the southwestern United States, wanted a word that honored both parts of their identity.

Someone who identifies as Chicano might speak both English and Spanish, celebrate Mexican holidays like Día de los Muertos alongside American ones, and feel connected to both countries' histories and traditions. A Chicano student might grow up eating tamales at home while playing American sports at school, listening to both Mexican corridos and American rock music.

The word carries a sense of cultural pride. During the Chicano Movement of the 1960s and 1970s, activists fought for better education, workers' rights, and representation for Mexican Americans. They transformed what had been considered a casual or even negative term into a badge of honor.

Not all Americans of Mexican descent use this term. Some prefer Mexican American, Latino, or Hispanic. Others simply call themselves American. The choice of which term to use is personal, reflecting how someone sees their own identity and connection to their heritage. Chicano specifically emphasizes pride in Mexican roots combined with an American identity, celebrating both rather than choosing one over the other.

Because it relates to identity, it’s best to use Chicano only for people who choose it for themselves.